Corporate image in online banking

The product portfolio different banks offer looks quite the same to the customer.

This means that in this branch, you have to compete on costs, service, and, extremely important, corporate image.

To create the desired image you probably invest a lot in advertising, sponsoring, and so on. However, experience shows that simple issues unfortunately do create mayor media attention and very bad publicity. Of course, this also goes for your online services.

Corporate image disasters in online banking

Imagine what would happen to your image when phishing attacks result in customers supplying their online banking passwords to third parties not having good intentions.
Or, when your local offices have to send their customers home because internal banking applications are down.
If you want to be able to avoid any damage to your image because of online issues, you need a monitoring tool that alerts you before anything goes wrong.

UXinsight, avoid damage to your corporate image.

UXinsight gives you full insight in the performance of your website. It shows you exactly what your customers see in their Web browsers. The OLAP interface allows you to drill down to find even the most hidden issues that could affect application performance. You can define unlimited amounts of KPIs to all key pages and transactions. UXinsight alerts when they aren’t met. This means that at all times you can handle pro-active on any issue. No more surprises!